Business Partners to CONVINCE (BP2C) Partners With NFID on “Leading by Example”

New York, N.Y., November 8, 2021–Business Partners to CONVINCE (BP2C) and The USCIB Foundation are now part of the National Foundation for Infectious Diseases’ (NFID) Leading by Example Initiative.

Through the Leading By Example initiative, NFID calls on organizations/companies to “lead by example” by making a commitment to influenza (flu) prevention. BP2C and The USCIB Foundation joined over a hundred other leading companies and organizations, such as AARP, the American Lung Association, AstraZeneca, GSK, Pfizer Inc., the City of New York, The Clorox Company, The Johns Hopkins Hospital, the U.S. Centers for Disease Control and Prevention, the U.S. Secretary of Health and Human Services and many others.

The partners participate in the following activities:

  • Support and promote the NFID Commitment to Influenza Prevention
  • Share photos and/or videos of key organization leader(s) getting vaccinated while holding a #FightFlu paddle on social media with the hashtags #FightFlu and #LeadingByExample, demonstrating a commitment to flu prevention.
  • Encourage followers to #GetVaccinated by sharing Leading by Example sample social media posts on Facebook, Twitter, Instagram, and other social media channels.